How I Built This with Guy Raz

Podcast

How I Built This with Guy Raz

Guy Raz | Wondery

869 episodesen-us
<p>Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success.&nbsp;<em>How I Built This&nbsp;</em>is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.</p><p>New episodes release on Mondays and Thursdays. </p>

Episodes

865. Advice Line with Daymond John of FUBU

Today’s callers: Cristopher from Chicago wants to expand his family’s salsa brand from farmers markets into retail. Next, Darcy in Australia considers adapting his protein bar brand’s messaging to rea...
Aug 27, 202642m

864. YETI: Roy and Ryan Seiders. How Two Brothers Turned a $400 Cooler Into a $2 Billion Brand

Roy and Ryan were avid outdoorsmen who wanted a cooler that wouldn’t break. So they built one themselves.The result was YETI: a high-end cooler that early retailers thought nobody would buy. But serio...
Aug 24, 20261h 25m

863. Advice Line with Carlton Calvin of Razor

Today’s callers: Shawn from Saskatchewan weighs whether brand-building or licensing is best for his card-based party game. Then Shirin in Texas wants to differentiate her graphic stationery in a crowd...
Aug 20, 202642m

862. Bobbie: Laura Modi. How a Baby Formula Startup Took Market Share From Two Industry Giants

Laura Modi set out to build a better infant formula. What followed was years of setbacks: a crippling dispute with the FDA, a frustrating search for a manufacturer, and the constant fear that the comp...
Aug 17, 20261h 19m

861. Advice Line with Bobbi Brown of Jones Road Beauty (September 2025)

Today's callers: Bob in Chicago looks to promote his cabbage-based muscle and joint rub beyond the walls of his orthopedic practice. Then Abby in Dallas wonders whether her popular social media livest...
Aug 13, 202648m

860. MadeGood: Salma and Nima Fotovat Lost Their First Business. They Grew Their Next One Into a Snack Giant.

What do you do when the family business you've spent decades building... gets bought out from under you? That’s what happened to Nima and Salma Fotovat.Devastated, the family rebuilt a new company fro...
Aug 10, 20261h 5m

859. Advice Line: "Strategy Sessions"

Today’s callers: Tony in Michigan is considering bringing on partners to run different parts of his brew pub and theater business. Then Monica in London is exploring the best way to reach style-consci...
Aug 6, 202645m

858. Serena & Lily: Serena Dugan and Lily Kanter. They Built a $20M Brand—Then One Investor Almost Destroyed It

Many founders think the hardest thing about business is finding customers.It's not.It's surviving success.When Lily Kanter and Serena Dugan launched a luxury baby linen business, they had no manufactu...
Aug 3, 20261h 15m

857. Advice Line with Chris Riccobono of UNTUCKit

Today’s callers: Adrian from California wants to grow his apparel company to complete with big-name athletic brands. Then, Preet from the Rockies looks for strategies to reach seniors and their childr...
Jul 30, 202646m

856. Sweetwater: Chuck Surack. How a Customer Service Strategy Built a Billion Dollar Online Pro Audio and Music Company.

Chuck Surack never planned to build one of America's largest online retailers. He just wanted to be a musician. So right after high school, he took his sax and drove off in his old VW van to play gigs...
Jul 27, 20261h 12m

855. Advice Line with Curt Richardson of OtterBox

Today’s callers: Andy from Sarasota weighs whether the path to scalability for his live game show business is through personality or product. Then, Marissa from Tampa wants to recapture sales for her ...
Jul 23, 202641m

854. Toast: Aman Narang. How a Long Wait for the Dinner Check Launched a $2 Billion Business.

After waiting too long to pay his restaurant bill, Aman Narang thought there had to be a better way. His first idea—a mobile payment app—flopped.But that failure revealed a much bigger opportunity.Res...
Jul 20, 202651m

853. Advice Line with Kenneth Cole

Today’s callers: Matt from New York City unpacks the stigma working against his line of foot wellness products. Then Emefa in Toronto seeks a direct relationship with customers of her fashion brand in...
Jul 16, 202645m

852. Sun Bum: Tom Rinks. The Secrets of a Master Brand Builder (2023)

Tom Rinks got his start in the commission-only "shark tank" of midwestern furniture sales. That’s where he learned what makes customers buy. Decades later, those instincts helped him grow a joke of a ...
Jul 13, 20261h 15m

851. Advice Line with Jeni Britton of Jeni's Splendid Ice Creams (2025)

Jeni’s Splendid Ice Creams founder Jeni Britton joins Guy on the Advice Line to answer questions from three early-stage entrepreneurs. Plus, how Jeni’s newest venture Floura is tackling one of America...
Jul 9, 202648m

850. Catalina Crunch: Krishna Kaliannan. From Homemade Keto Cocoa Puffs to Breakfast Aisle Breakthrough

Krishna Kaliannan wanted to start a tech company but failed at every attempt. On the side, he was teaching himself how to cook with high-protein, low-sugar ingredients. Not just out of interest, but o...
Jul 6, 20261h 3m

849. Advice Line with Ronnen Harary of Spin Master/PAW Patrol

Today’s callers: Ann from Nashville asks how to adapt her jewelry business in the face of rising gold prices. Then Felix in Martha’s Vineyard considers strategies for growing his family’s legacy honey...
Jul 2, 202643m

848. e.l.f. Cosmetics: Joey Shamah. The Dollar Store Formula That Built a Cosmetics Giant

In 2004, Joey Shamah and his partner launched a cosmetics company built on an idea that made almost no sense:Sell high-quality makeup for just $1.At the time, high quality beauty products were suppose...
Jun 29, 20261h 14m

847. Advice Line with Susan Griffin-Black of EO Products

Today’s callers: Ruchi from Chicago looks for advice on which channels to focus distribution for her probiotic skincare line. Then Peter in San Francisco considers strategies to champion his line of o...
Jun 25, 202643m

846. STARR Restaurants: Stephen Starr. How a Non-Foodie Built Thriving Restaurants on Gut Instinct

Stephen Starr didn’t plan to get into the restaurant business.He set out to be a radio DJ. Then a nightclub owner. Then a music promoter.Along the way, he booked a young Jerry Seinfeld for $75, promot...
Jun 22, 20261h 14m